Some of the good old boys in the local media have decided

that JuJu Smith Schuster doesn't take his career serious enough Sean Davis Jersey , and his social media platform too seriously." />Skip to main contentclockmenumore-arrownoyesHorizontal - WhiteBehind the Steel Curtaina Pittsburgh Steelers communityLog In or Sign UpLog InSign UpFanpostsFanshotsSectionsSteelersOddsShopAboutMastheadCommunity GuidelinesStubHubMoreAll 322 blogs on Horizontal - WhiteFanposts Fanshots Sections Latest NewsSteelers Film Room2018 NFL Draft AnalysisLatest NewsFiled under:Latest NewsCommentaryJuJu Smith Schuster can't seem to make everybody happy at the same timeNew,52commentsSome of the good old boys in the local media have decided that JuJu Smith Schuster doesn't take his career serious enough, and his social media platform too seriously.EDTShareTweetShareShareJuJu Smith Schuster can't seem to make everybody happy at the same timeScott R. Galvin-USA TODAY SportsJust when you thought all the excess drama had left the building, some individuals try to pull it back in. Sometimes the drama has substance, other times it is entirely manufactured. Intentionally I am sorry to say. Professional sports are big business and everybody wants their piece of the action. Television channels want their viewers, radio stations and podcasts need their listeners, and newspapers and websites covet their readers. Competition for your attention is intense, and the losers don't survive.We have all heard the old saying that sex sales, but drama also creates its fair share of conversations, that's for sure. Editors are instructed to capitalize on controversy and to utilize certain keywords and names that will generate public interest. It is a tried and true strategy that works everytime. It is evident everyday here at BTSC. Post a rehashed news report about some current drama, include that special keyword in the title, and watch the views pile up. Some members of the local media must be desperate for some drama because they have decided to try and generate some. That actually isn't all that surprising. What is surprising is the target chosen in their concerted efforts. They have decided to pursue none other than undisputed fan favorite JuJu Smith Schuster. They are comparing JuJu with the two superstar malcontents that recently departed the facilities because he is social media savvy. They are concerned JuJu is in danger of becoming a 'Me first' player in the mold of his aforementioned predecessors. This is both unjustified and unfair to the young man.JuJu Smith Schuster is a tremendous performer on the field and has thus far behaved like a quality young man off the field. His smile is infectious and his caring demeanor seems sincere. It is unconscionable to suggest that he will fall for the same pitfalls of stardom that have befallen some who came before him. We shape our own destiny with each decision we make and the other individuals made their choices Ramon Foster Jersey , which they had every right to do. JuJu deserves that same opportunity.I feel part of the problem is the fact that the majority of the media members manufacturing this drama have far more in common with me than they do JuJu. The truth is JuJu isn't much older than my own son. Most middle age fathers are not social media savants. We try, but we grew up in an entirely different world. Sometimes it feels like a different planet to be honest. Social media is how young people communicate, and stay connected in this day and age. Many of today's stars had a certain level of followers long before they actually became a household name. Why shouldn't JuJu utilize this platform to it's full potential? It's good for business, JuJu's business. That is not necessarily a bad thing. It very well could work out in the Steelers favor.JuJu's fan base feels a special connection to the young man because of his accessibility. He doesn't just share the big moments in his life with his followers, he invites them in for the smallest everyday occurrences. He connects with children, the elderly, and the homeless. It is part of his personality and his youthful exuberance, even if it also happens to be positive publicity. Absolutely nothing wrong with that.JuJu Smith Schuster sells. He sells tickets, merchandise, and products. That ability alone will go a long way toward making JuJu a very wealthy man moving forward. This earning potential could prove beneficial for the Steelers. This young man may realize the long term value of his Steelers legacy. He may just decide against smoking some weed on the way to the airport, or picking fights with local media legends and patio furniture. Nobody knows what type of individual that JuJu will become, but the choices will be his alone. I like the path he has chosen thus far. The get-off-my-lawn contingent needs to back off and let the kid be a kid.Steelers will be fine at RG if David DeCastro’s broken hand keeps him out vs. the Chiefs You know a unit has attained an impressive pedigree backed by coaching and player development when you see a Week-2 injury report that includes a Hall of Fame quarterback Vince Williams Jersey , a highly-touted cornerback and a right guard (who might be the very best in the business), but the player you’re least worried about is the right guard. The unit I’m talking about is the Steelers’ offensive line, a line that has produced multiple Pro Bowl players and is coached by a Hall of Famer. Mike Munchak is the coach of the Steelers’ offensive line, and because of his recent history of developing players of lesser pedigrees, I’m not really all that worried about Pro Bowl guard, David DeCastro, possibly missing this Sunday’s game against the Chiefs at Heinz Field with a hand fracture. History tells me I shouldn’t worry, and that’s because of guys like Alejandro Villanueva, an undrafted free agent who played tight end in college and began his pro career on the defensive side of the line of scrimmage, before being transformed into a Pro Bowl Left Tackle under Munchak’s watch. Chris Hubbard, another UDFA who started 14 games at Right Tackle during the previous two seasons and did so well, the Browns paid him big money to sign as a free agent this past offseason. For the purposes of this article Zach Gentry Pittsburgh Steelers Jersey , B.J. Finney is yet another UDFA who, if he gets the start against the Chiefs on Sunday, will be doing so for a third-straight season. Only this time, Finney will be switching positions and taking over for DeCastro at Right Guard, instead of for Ramon Foster on the left side. Two seasons ago, Finney filled in for Foster against Kansas City, and the Steelers rushed for 149 yards in a 43-14 victory at Heinz Field. Last year, Finney again started against the Chiefs, and Pittsburgh rushed for 194 yards in a 19-13 triumph at Arrowhead Stadium.To be fair, Finney and Company were paving the way for Le’Veon Bell and not James Conner, who’s slated to make his second-straight start in the wake of Bell’s continued holdout. But Pittsburgh’s offensive line has obviously proven to be problematic for the Chiefs’ front-seven in recent matchups. Will that mastery of the line of scrimmage continue this Sunday if DeCastro — who may now be carrying the torch as the Steelers’ best offensive lineman — isn’t around? I’m comfortable saying it will. Finney, who has also started games at center Zach Gentry Pittsburgh Steelers Jersey , seems destined to take over next season for Foster, whose contract is up after 2018. If there’s enough confidence in Finney to start a whole season at Left Guard, that confidence shouldn’t wane in the face of him starting one game at Right Guard. Speaking of next season, if Matt Feiler has to fill in for an injured B.J. Finney in a game or two, my confidence would still be fairly high.Heck, if Chukwuma Okorafor, the rookie Swing Tackle out of Western Michigan, has to start some games this season in-place of Villanueva or Marcus Gilbert, I’d be more than optimistic he’d get the job done. This is what having the very best in the business does for a fan. I’m not talking about David DeCastro. I’m talking about Mike Munchak. Missing Ben Roethlisberger might have been a problem against the Chiefs, but missing Joe Haden could still prove to be a problem against Kansas City. But the Steelers’ offensive line won’t miss a beat with B.J. Finney starting at Right Guard.